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“The team at Massive showed complete dedication to our Tournament objectives and embedded themselves into our organising committee and operations teams to ensure complete understanding of the Tournament and basketball landscape locally. Their innovative and practical approach to generating media coverage and making the most of existing partnerships helped to keep initial PR costs low for the inaugural year of the event while still establishing a positive event reputation which has put us in great standing for future growth of the Belfast Classic.”

Marc Mulholland, Executive Director
Basketball Hall of Fame Belfast Classic
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“Vita Coco Oil was officially launched to market in NI in 2015 through a vibrant PR campaign by Massive.  Since Massive’s campaign execution, sales have uplifted by 265% with the majority of uplift coming after PR launch. We are delighted by the increase in brand affinity in NI and the tireless work Massive has put in to developing influencer relationships that continue to benefit our brand.”

Cara Millaney, Marketing Manager
Vita Coco Ireland
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“Massive PR is a mature, intelligent company that know your needs & fantastically open doors that you thought were sealed shut. They treated Bula Batiki as family and completely understood our aims as a charity. We would still be in the starting blocks without them. We will definitely work closely with them for the foreseeable future and truly appreciate the time and cost investment made by the Massive Team in our charity and brand. The boost given by their enthusiasm, industry connections, and PR support have been invaluable to Bula Batiki.”

Tim McKee
Bula Batiki
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“Massive PR acted proactively and professionally to assist us with the launch of our restaurant.  In spite of opening our doors at an especially challenging time for the hospitality industry in Belfast, we enjoyed full bookings for our first two months of business and increased buzz in both print and social media including daily newspapers and the most popular food and lifestyle blogs in NI.  Massive secured numerous broadcast media placements for our brand which significantly increased our restaurant’s exposure, and their relationships with key influencers also resulted in brand ambassadors who continue to support and recommend our restaurant. The results generated by Massive included an exceptionally high return of investment through their dedication to and support of our brand.”

Niall Davis
Howard Street
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“The Hillsborough International Oyster Festival 2015 was a great success and a majority of that can be directly attributed to Massive. A delight to work with, Massive balanced the Festival’s restricted resources with its position as the largest festival of its type in the UK and Ireland and a highlight of the NI tourism calendar.

Massive delivered a high-quality, original campaign, full of creativity and astuteness that gained global attention across print, online and broadcast media; we are delighted to have retained Massive for 2016’s Festival.” 

Sean Hall
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“To put Massive PR’s contribution in context is difficult, but simply none of this would have been achievable without having them on board. Right from day-one Massive were hugely committed, providing world-class insight and giving us access to media coverage on a scale that we never imagined. From flash-mobs to photo-shoots, Julie McCabe was at the centre of it all with her finger on the pulse throughout. The Scanner Appeal owes her a huge debt of gratitude.”

Dr Deirdre Peake
Royal Belfast Hospital for Sick Children
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“Massive PR was a vital part in the 2016 Hans Sloane Chocolate & Fine Food festival and contributed greatly to our successful weekend.  Our biennial event had no social media presence and had always struggled in getting coverage with print and broadcast media. The team drew up a comprehensive plan which overhauled our non-functioning Facebook and Twitter accounts and provided a three month programme of content. A parallel selection of content for print and broadcast media was put together and through Massive’s extensive contacts and professional approach, substantial in-roads were made and we achieved wide and varied coverage including all of our stakeholders.  I found Massive to be very pragmatic and extremely hard working, never giving less than 110%.”

Meave Davison, Organiser
Finnebrogue Artisan Hans Sloane Chocolate & Fine Food Festival
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